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NEW PRODUCT - Customary mid-term action - Audi A4 2012MY
Audi, with mainstream A4, plays catch-up with new sector-leading 3-Series
Published: Tue, 05 Mar 2012 10:28:56 GMT
 

Audi, the highly profitable and fast-growing high-end brother of the Volkswagen marque, has reworked its mainstream A4 model range to catch up with BMW’s newly rolled out 3-Series, the traditional benchmark car in the sector.

AID drives the latest 2012MY A4 and concludes that Audi’s ‘Vorsprung durch Technik’ motto has been superseded by almost timeless elegance inside and out, comfort and class, accompanied for good measure by the notable progress on both the car’s dynamic ability and CO
2 efficiency.

By doing so the 2012MY A4 has finally bridged the gap to its main BMW 3-Series rival. UK prices for the 2012 A4 model range start at £23,625 for the petrol-fuelled 120PS 1.8 TFSI – the CO2 112g/km diesel-fuelled 136PS 2.0 TDIe, the likely top-seller in the range, is priced at £26,555 ...more

A4 close to matching 3-Series RWD challenge
A4 close to matching 3-Series RWD challenge

 

 

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