|
STOCK MARKET
VIEW -
Mercedes begins to feel pressure of global
slowdown |
|
Can it narrow the gap with BMW, Audi? -
Profit margin struggle will continue until 2014
- Even mighty German premium car makers
have to face reality some time and Mercedes
is beginning to feel the pinch from weakening
markets around the world Mercedes is facing a difficult changeover of important models like the E- and S-class, while prices are coming under pressure in key markets China and Germany. Citigroup Global Markets has published a negative research note on Mercedes, while Bernstein Research questioned the company’s ability to compete with its main rivals Audi and BMW, doubting its brand power  Doubts over Mercedes’ long-term sales targets |
To continue reading this article, please register for a free sample without obligation...
Please note that eagleAID.com is a subscriber-only site, and as such it can only be viewed by subscribers to the newsletter.