Two pronged Renault Dacia assault, May sales share climbs one full percentage point

WESTERN EUROPE
Two-pronged Renault-Dacia assault, May sales share climbs one full percentage point
French carmaker Renault, with a near 18 per cent car sales surge in May

Published: Fri, 13 June 2014 17:17:34 GMT
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According to figures exclusively compiled by AID every month, French carmaker Renault, with a near 18 per cent car sales surge in May, remains West Europe’s fastest gaining volume carmaker in the leading pack

To no one’s surprise in Europe’s autoindustry circles, May’s battle for a lasting sales share of Europe’s recovering car market saw yet another big salvo fired from Renault’s Dacia budget brand.

However, May saw a slight diversion from familiar recent trends.

That’s in the sense that this time round Renault’s battle for a bigger slice of West Europe’s recovering car market consists of a two-pronged attack.

That’s the combined forces of both the Renault and Dacia brands.

+18%
Renault's West European car sales surge in May

While Dacia posted yet another double-digit car sales gain in May, Renault followed suit with an only marginally less energetic sales surge.

Testament to their newly combined fire-power, group car sales this May rose almost five times faster than the overall market, boosting Renault Group’s May car sales share by a full percentage point.

By contrast, its PSA Peugeot-Citroen compatriot, evidently more reluctant to add more fuel to the region’s already bright burning incentive fires, was clearly left way behind in the dust.

On the plus side, in spite of May’s largely static domestic French car market, PSA did well to keep its sales share of May’s overall West European market at an unchanged 11.1 per cent...more

MORE LIKE THIS:

> May shows car sales resuming their slow but steady upward trajectory 10 Jun 2014

> Hard slog underway to reach West Europe’s pre-crisis car sales levels 09 May 2014

> Weaker April car sales fuel fears of slowing European recovery 08 May 2014

DATA AVAILABLE TO SUBSCRIBERS WITH THIS ARTICLE:

EUROPEAN new CAR sales:

by country
MAY 2014 v MAY 2013
5-MOnths 2014 v 5-Months 2013

WEST EUROPEAN new CAR sales:

by manufacturer and marque
MAY 2014 v MAY 2013
5-MOnths 2014 v 5-Months 2013

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+18% Renault's West European car sales surge in May

+18%
Renault's West European car sales surge in May