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NEW PRODUCT
Mini 5-door - Rebirth of British automotive icon
New larger Mini takes to the road, this time with four doors

Published: Fri, 07 Nov 2014 11:23:12 GMT
 

New Mini 2015MY 5-door AID Newsletter product test

Brand-new Mini takes to Britain’s roads, but this time it also comes with four proper doors and decent legroom for rear-seat passengers

To no one’s genuine surprise, the visual appearance of BMW’s new Mini remains pretty much as it was. 

Naturally, underneath its familiar looking exterior lines, the really impressive stuff is under the bonnet. 

305,030
Full year 2013 global Mini sales – new record


That’s three entirely newly developed EU6 power units featuring foremost a range of brand-new 3-cylinder petrol and diesel engines plus a new 6-speed manual gearbox.

BMW’s strategists and designers were left with the monumental task of replacing a product that
by common consent isn’t as much a commonplace car, but a standalone icon. 

The Mini, just like Porsche’s much-aspired to 911, or of late Fiat’s endearing 500, has been as much an epitome of trendy motoring than it has been an essential revenue and profit earner for its creators
...more 


> ROAD TEST | New Twingo - Full of smart ideas  06 October 2014


> ROAD TEST | The ubiquitous Nissan Qashqai  09 September 2014


> ROAD TEST | Vantastique – Renault’s new Trafic  31 July 2014


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