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![]() “We are not planning an SUV, but never say never” - Mercedes’ Smart subsidiary has stopped losing money, although it won’t say how much it is making This is good news for parent company Daimler shareholders because Smart came top of a champion life-time money losers survey last year organised by Bernstein Research, which showed the car lost a total of about $4.6 billion over the lifetime of the Mark 1 project, the equivalent of $6,100 per car. The Mark II Smart is now on the road, made in partnership with Renault of France to cut costs, and according to Smart CEO Annette Winkler the car is contributing positively to Mercedes’ bottom line. She declined to be more specific after giving a speech at the Automotive News Europe Congress in Birmingham, and wouldn’t offer any sales projections for the two-seat fortwo, which sells globally, or the forfour on sale in Europe. The sales ratio is about two thirds for the two seater, she said. An electric Smart will go on sale next year...more MORE LIKE THIS: Wagnerian tragedy on Wolfsburg stage 13 Apr 2015> STOCK MARKET VIEW | Tesla investors shaken by S&P “junk” rating 03 Jun 2014 Falling Yen poses big threat to US manufacturers 24 Nov 2014
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