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So far so good, diesel desertions among
Europe’s new car buyers remain little worse than a steady trickle, but the question now foremost
on the minds of leading diesel industry members is if and when today’s rate of desertion will
change from a trickle into a flood
This year’s two months West European car sales fi gures show that growing numbers of the region’s
new car buyers are turning their back on diesel fuelled cars.
While on the upside the rate of desertion remains a trickle rather than a stream, the rate of
present desertion can be judged from the fact that this February alone the sales share of diesel-fuelled cars
slipped to 47.5 per cent from 51.3 per cent during the same month last year.
Put into proper perspective, that’s a substantial loss of 3.8 percentage points so far
this year.
AID investigates...more
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