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Last year’s electric car (BEV) market in Western Europe, after progressively losing all of the fizz witnessed during the early part of the year, ended on a decidedly downbeat note. AID’s own exclusively compiled figures reveal that last year’s BEV sales – excluding plug-in-hybrids (PHEVs) - rose by a slightly slower than average 4.6 per cent to just 94,056 units. Testament to the view that true underlying BEV demand in Europe remains a great dealer lower than some optimistic prognosticators had earlier anticipated, last year’s European BEV share remained stuck at an unchanged 0.68 per cent
After a promising start to last year, suggesting that Europe’s BEV market was continuing to build up steady upward momentum, since the beginning of last year’s second quarter these seemingly strengthening green shoots have again started to wilt.
Another lacklustre turnout in December, with BEV sales barely changed from a year ago - following a distinct weakening of demand in six out of the past seven months -gives credence to
AID’s downbeat assessment that European consumers’ appetite for today’s still high-priced electric cars, despite tempting financial incentives and notable infrastructure improvements, are clearly not tempting enough to finally kick start West Europe’s evidently stalled
electric car
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