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BRAZIL |
![]() Right at the start of this year many autoindustry observers were still reassuring themselves that Brazil, BRIC member and also South America’s biggest car market, would continue to steam ahead as the region’s main growth locomotive. Well, it’s time for a reality check. Flagging consumer confidence and the high cost of credit put paid to that kind of earlier happy talk. Instead, when judged from three successive months of double-digit declines, and a jaw-dropping plunge of more than a quarter this August, Brazil’s shocked carmakers will count themselves lucky to arrest the accelerating slide. After the longest-ever car sales expansion on record, with sales growing in eight out of the past nine years, Brazil’s car market has finally run out of puff. And yet, commentators remain unsure as to whether the current sag in sales is a blip or the first sign of a gathering downturn. Either way, one popular view doing the rounds at present is that this once fast-expanding market will at best slow to stagnation...more MORE LIKE THIS: First wobble in BRIC pillars of strength 03 Sep 2013 Car market teeters between recovery and relapse 17 Sep 2013
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