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WESTERN EUROPE
SEAT springs into blossom
Could this be the year when SEAT springs into blossom?
Published: Fri, 17 May 2013 09:45:33 GMT
 

SEAT stand Switzerland

SEAT, propped up for years on all fronts by its remarkably patient Wolfsburg masters, has clearly rolled up its sleeves and may be about to break the back of its black hole image. It currently ranks as the biggest notable gainer in the middle ranks of West Europe’s cut-throat marketing arena

Painting on a broad canvas, and apart from the continuing muscle flexing of the region’s powerhouse marques - chiefly Volkswagen Group members and Korea’s Hyundai-Kia - plus Germany’s sector-leading prestige brands, April’s markedly brighter car sales figures reveals once more that the relative positions of the region’s main losers have hardly changed. 

But one particular development, not just in April, but no less so during the past couple of months couldn’t fail to grab the attention of industry strategists
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DATA AVAILABLE TO SUBSCRIBERS WITH THIS ARTICLE:

EUROPEAN new CAR sales:
West European new car sales by country APRIL 2013 v APRIL 2012
west European new car sales by country 4-MONTHS 2013 v 4-MONTHS 2012

W. European new car sales by manufacturer and marque APR 2013 v APR 2012
W. European new car sales by manufacturer and marque 4-MONTHS
2013 v 4-MONTHS 2012

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